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CSR vs. Ever since, attention was brought to the Stakeholder Theory, which affirms that companies must have responsibilities not only towards their how to buy time on an essay stakeholders, but also their indirect ones, such as the government, the community and the society in which they act. As valuable as a positive business reputation is, a poor reputation can be a business disaster. Accordingly, creating Writing Contest 2015 - Best Essay brand equity BE through CSR is deemed to be a win-win situation for both, the Company and its stakeholders, as consumers believe that any organization has an important Writing Contest 2015 - Best Essay in improving social and environmental welfare, aside from the effort brought over the economic performance.

IntroductionHardly any day goes by without having medias reporting about corporate misconduct and behavioral scandals, should it be towards direct or indirect stakeholders. It has become obvious that the role of corporations within and towards the society they function within is high on the agenda. Following several reported major disasters, and as a result of media pressure and sometimes governmental regulations, concerned companies realized that sustaining oppressive regimes, being part of environmental pollution, misinforming and Writing Contest 2015 - Best Essay harming their customers or even being implicated in human rights violation, were practices that had to be reassessed if they wanted to survive and prosper within their own society.

Today, however, there is nearly no industry, market, or business type that has not experienced cumulative demands to legitimate its practices towards the society at large. Corporations are clearly taking up this challenge. Holding responsibility going beyond employment and job creation has become compulsory for the survival, well-being and prosperity of any company, Writing Contest 2015 - Best Essay business nowadays undoubtedly rely on the communities within which they operate and cannot grow in isolation.

Besides its customer base, the Writing Contest 2015 - Best Essay and infrastructure that the society provides is an essential asset for any SparkNotes: The Odyssey: How to Write Literary Analysis and its opulence. In such a way, CSR is deemed as the recognition of that inter-dependence and mutual Writing Contest 2015 - Best Essay between businesses and the societies within which they operate. The simplest rational behind CSR is the way any company manages and directs its business processes, while producing an overall positive impact on society and avoiding any environmental damage.

However, with different priorities evolving in different countries, CSR does not apparently have one size that fits all. Accordingly, leading global organizations and agencies have used various definitions to help corporations adopt responsible practices, each pertaining to their local context. Berle Jr. Afterwards, several other monographs followed and contributed in the introduction of social responsibilities as corporate obligations, such as monographs published by Barnard, ADDIN Writing Contest 2015 - Best Essay. In the An Introduction to the Origins and History of the Toilet s, CSR constituted the main topic for a theoretical elaboration of several researchers.

In the s, research sustained to eventually find a common definition for the concept of CSR. Similarly, William C. Frederick, one of the main leading CSR researchers, explains that, by Escalation of the Syrian Conflict (Aug?Sep. 2013): What would precipitate more involvement inside Sy CSR activities, any businessman should in fact oversee the operation of an economic system that fulfils the expectations of the public.

The concept of CSR progressed well in the s. During this period, businessmen were heavily involved in corporate philanthropy and community relations. InThomas M. Jones added that CSR is a set of standards of behaviour by which a corporation abides in order to have a positive effect and productive impact on its society, representing by such a framework for the role of business in society ADDIN EN.

Later, trade based money laundering presentation church same concept has been abundantly adopted in the corporate world. At the beginning of the 21st century, the main era of diffusion of the CSR industry, large companies started opening dedicated departments and hiring directors and consultants specialized in CSR. Thus, it is certain that CSR does not have the same definition for everyone. Some companies Writing Contest 2015 - Best Essay this concept of social responsibility according to their own professional requirements. Corporate Social Writing Contest 2015 - Best Essay and Environmental Management, Today, the connection between what companies think of their social responsibility and what they practically do is the main interest of the community.

At the end, it can be said that CSR can be used as a framework through which a business engages in multi-stakeholder partnerships for sustainable development. Additionally, a well implemented and strongly enforced CSR policy is a The Brutish Stanley kowalski to sustainable development.

Nowadays, businesses, especially those operating in global markets, are increasingly forced to balance the social, economic and environmental components of their business by creating shareholder value. Writing Contest 2015 - Best Essay the Writing Contest 2015 - Best Essay context, several companies adopt similar CSR strategies, such as:The Electricity of Lebanon company sets up programs on the medium and long terms, aiming to reduce CO? Whenever the formal presence of environmental managements systems is An Analysis of Inclusion and Exclusion of Individuals to be equivalent and coherent with CSR activities, the latter are often evaluated in a simplified and superficial way ADDIN EN.

As a result, our knowledge is till embryonic when it comes to the extent to which CSR practices have penetrated the commercial and industrial behavior. For such, research needs to focus on the specific policies and activities by which management attempts the implementation of Writing Contest 2015 - Best Essay theoretical as well as practical commitment towards social, environmental and governmental objectives ADDIN EN. Thus, the traditional role of business is even more challenged by the growing number of societal demands.

Businesses are no longer perceived as mere profit-seeking legal entities, Writing Contest 2015 - Best Essay to create jobs through their provided products and services. This role stresses the focus on the way corporations shall interact with their employees, suppliers, customers and the communities in which they operate, as well as the extent to which they challenge the protection and welfare of the environment. Socially, companies are expected to act ethically and engage in philanthropic activities, hence judged to be facultative and not obligatory ADDIN EN. Therefore, the progress of a society depends on the success of the companies and the latter depends on the stability of each company.

In Writing Contest 2015 - Best Essay respect, the well-being of one then depends on the well-being of the other. Aside from the earned financial benefits as well as doing what is right towards the community, the environment and the society, there are many reasons an Writing Contest 2015 - Best Essay would engage Writing Contest 2015 - Best Essay socially responsible behavior. The most prominent may be earning a positive reputation, helping the environment, assisting local communities, improving employee job satisfaction, and most Writing Contest 2015 - Best Essay, stakeholder theory: a theory of organizational management and business ethics that addresses morals and values in Writing Contest 2015 - Best Essay an organization ADDIN EN.

Several aspects related to the environment support this theory and end up creating cost savings, such as Leadership in Energy and Environmental Design LEED certification, that abundant companies pursue. LEED certification is known as a designation The Theme of Reconciliation in the Play Away by Michael Gow by U.

Green Building Council, requiring a third-party verification that a building is designed, built, and maintained in a sustainable, energy-efficient, eco-friendly manner. Writing Contest 2015 - Best Essay can also be a mean to increase employee morale and satisfaction, improve retention, and help recruit new employees. By such, greater employee morale can lead to increased productivity. Higher retention rates can reduce training costs related to new employees, increase their efficiency A Review Britains Treasured Ancient Monument, Stonehenge reduce their learning adaptation curve ADDIN EN.

Internally, employees are significantly more loyal to companies that have proven commitment to CSR. An April Writing Contest 2015 - Best Essay by Hewitt ; Associates looked at workplaces with more thanemployees Writing Contest 2015 - Best Essay found that the more a company actively pursues worthy environmental and social efforts, the more engaged its employees are ADDIN EN. Therefore, CSR can be used as an effective strategy to lower employee turnover, increase employee productivity and Writing Contest 2015 - Best Essay, recruit and retain top talent, and build a quality workforce.

In this respect, CSR can PERFORMANCE AND PATRONAGE Writing Contest 2015 - Best Essay additional competitive edge to a firm in its market. Furthermore, these four areas Writing Contest 2015 - Best Essay directly tied to the relevant stakeholder groups for the organization. The main impacted stakeholders are shareholders, employees and unions, local communities, and the government.

This is in addition to its traditional focus on its FP. The latter concentrates on the overall purpose and scope of the business to meet stakeholder expectations and is seen as fundamental as it helps lead strategic decision-making throughout a company as shared leadership critique thesis as uncertainty and risk management ADDIN EN. Risk ManagementThe search for certainty seems to be a fundamental tendency of the human mind. Yet, many situations show that the human capacity to effectively manage uncertainty is sorely lacking, despite any remarkable progress in this domain ADDIN EN.

However, in recent years, there has been a growing awareness on the need for risk and uncertainty management in both the private and public sectors. This awareness has emerged Nursing Shortage United States 2015 the financial collapse of large companies and banking institutions and is linked to many disasters mediated by their extent, such as the oil spill in the Gulf of Mexico inwhich has been recognized as the Writing Contest 2015 - Best Essay oil spill in the U.

An estimated 3. Such an awareness has also been taken Writing Contest 2015 - Best Essay action after many catastrophes, judged less spectacular and more diffuse in the bowels of the economic activity with high rate of social irresponsibility, as it is the case for the Southern countries, such as Lebanon. Inwhile the aircraft was still in the assembly phase in Toulouse, France, an error having occurred in the insertion of a wiring harness produced in Germany caused a total production shutdown ADDIN EN. When it comes to frequent events, the identification of uncertainty and risk works very well through probability and consequences, whereas it works less well when it comes to rare events that are not often Writing Contest 2015 - Best Essay. New studies that help to better understand complex systems can, in fact, help managers better define, understand and manage uncertainty and risk.

Therefore, the process of risk management is fully integrated Writing Contest 2015 - Best Essay the corporate planning process. In this respect, social risk is known as the risk Writing Contest 2015 - Best Essay an empowered stakeholder taking up a social or Writing Contest 2015 - Best Essay issue and applying pressure on a corporation, while sometimes exploiting its Writing Contest 2015 - Best Essay and corporate image, so that the company will change policies or approaches in the marketplace. Unmanaged social risks can lead to revenue losses concerning service cost, marketability, business operations, and supply networks.

CSR, through integrated information flows between Writing Contest 2015 - Best Essay and companies, can be used as a corporate risk management tool by providing intelligence about what the risks are and offering effective means to respond to them, allowing an organization by such to maintain its reputation and manage its risk factor as well as its brand image in the market where it operates. Brand ManagementAt first Writing Contest 2015 - Best Essay, it seems that companies are eagerly responding to public and state concerns related to their operations and are getting engaged in socially responsible behaviors accordingly.

On one hand, it is evident Writing Contest 2015 - Best Essay companies are increasingly seeking to reorient their business practices to meet the expectations of CSR in society. The s marked a turning point in the conception of Writing Contest 2015 - Best Essay. Management came to realize that the principal asset of a company was in fact its brand name. Several articles in both the American and European press dealt with the discovery of BE or the financial Writing Contest 2015 - Best Essay of the brand. In simple words, high BE produce a degree of difference, high consumer response and a higher and little italy Research Paper level of Writing Contest 2015 - Best Essay knowledge, which usually leads to better performance of brand, both from company and a customer perspective ADDIN EN.

For decades the value of a company was measured in terms of its buildings and land, and then its tangible assets. It is only until essay of the house on mango street that we have realized that its real value lies outside, in the Writing Contest 2015 - Best Essay of potential customers. A recent writing an assignment at university by Hoeffler and Keller stated that the socially responsible behaviour is deemed to strengthen building BE through the following means: building brand awareness, enhancing brand image, establishing brand credibility, evoking brand feelings, creating a sense of brand community and eliciting brand engagement ADDIN EN.

In other words, companies can benefit from CSR practices through promoting a positive public image while creating a workplace with satisfied employees, happy customers, and lower costs. It can be a win-win scenario for both the companies and their Buy Excel 2013 VBA and Macros - Microsoft Store. The creation of BE shares many similar elements. BE is defined best as assets associated with a brand name that increase the value of the product or service of an organization. This was further highlighted by several studies showing the correlation between CSR and BE:Lai and his colleagues supported this hypothesis by indicating that CSR and corporate Writing Contest 2015 - Best Essay have positive effects on industrial BE and brand performance.

In addition, global brands that follow local social responsibility policies in communities obtain strong positive benefits through the generation of BE, enhancing the positive effects of CSR toward other stakeholders, particularly customers ADDIN EN. Henceforth, a growing body of literature has highlighted the positive correlation between CSR and BE as well as CBBE, proving that any firm abiding by CSR initiatives will eventually result in the prosperity of its BE in the market, which provides the company a competitive Writing Contest 2015 - Best Essay need help writing my research paper over the market.

Therefore, any CEO is judged to be willing to spend more on attracting and retaining increasingly prosperous, informed, and socially aware customers A Deep Look at Hackers and How They Operate eventually improve long-term customer loyalty, Writing Contest 2015 - Best Essay, trust, and BE ADDIN EN. Today, corporations know that CSR is linked to their Writing Contest 2015 - Best Essay and brand identity. The Lebanese territoryLebanon: OverviewThe Lebanese Republic is a small country, with an area of 10, square kilometers, located on the eastern shore of the Mediterranean Sea. Its location made the country a bridge between the East and the West, and a connection between Writing Contest 2015 - Best Essay three continents, namely: Asia, Africa and Europe.

The present Writing Contest 2015 - Best Essay of Lebanon is estimated at 4 million with the coastal region known to be the most Writing Contest 2015 - Best Essay area. With over 10 million Lebanese emigrants spread all over the world, Lebanon is rich with its human resources. Sample Executive Cover Letter has a free economy system that guarantees entrepreneurship and private property. One of the key issues the Lebanese Republic is facing is the economic and social impact of the Syrian crisis, for the seventh year in a row now.

According Writing Contest 2015 - Best Essay government and journalism resources, up to 1. Since the latter began, the number of tourists Writing Contest 2015 - Best Essay Lebanon has fallen by more than a third and tourism revenues are down by almost one-half.